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The Persuasive Lawyer

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A Framework to Improve Communication, Persuasion and Leverage Greater Cooperation

Beyond logical argument, this insight-filled and entertaining program examines persuasion in a fresh light and gives lawyers skills to effectively persuade anyone—including clients, opposing counsel, and staff.

Learn the importance of, and how to arouse in those you seek to persuade the right emotions consistent with you objectives.
Understand how to have a Learning Conversation, and inspire others to want to support your objectives.

PRICE: $199.00



2:15 - 3:15		The Elements of Persuasion Credibility, managing emotion and logical structure are all important in persuasion. Learn the essence of how to invite opposing counsel, decision-makers and others to support your objectives.

3:15 - 3:45		Turn Conflict into Influence People become upset and conflict-oriented because they perceive that otherwise they are not going to get their needs met. Learn to identify the other's needs in order to get more of yours met.

3:45 - 4:45		The Stages of Effective Listening Lawyers are often good speakers and great at presenting logical arguments. A major component of building influence in relationships and satisfying clients, however, is found in the art of listening. Giving another your undivided attention builds credibility and trust and evokes a reciprocal open-minded response. Learn advanced listening skills that can help you get better results.

4:45 - 5:00		Break

5:00 - 6:00		Overcoming Defensive Reactions Under stress, communication tends to become aggressive and/or avoidant. Learn to minimize defensive reactions and get better results, even during difficult conversations.

6:00		Adjourn

Brian Hammer

Brian Hammer, M.A., J.D., is the founder and a facilitator for The Likeable Lawyer. Brian practiced law for over ten years before starting The Likeable Lawyer in 2003, and has designed and delivered thousands of highly-praised programs to law firms, corporations and organizations nationwide. He is a frequent speaker at bar conventions, law firm events and other professional association meetings. Brian is a graduate of the University of Texas School of Law, the University of North Carolina School of Business, and holds a Masters of Psychology degree from the University of Santa Monica.

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Credit Reporting

Our courses are approved in almost all states that have CLE requirements. Accreditation for a particular course will vary by state. Please use our CLE calculator for CLE credit available in your state. For more information, visit our FAQ.

"This program discusses ethos, pathos and logos not only in building professional relationships generally, but also makes it relevant to each participant's individual situation. The webinar is interactive and entertaining which is sometimes rare for a program with a basis in ethics. Highly recommended."

Amanda Owens,
White & Allen

"A fresh look at aspects of the practice of law that can provide real day-to-day benefits."

Pat Leddy,
Jones Day

"Practical, sound advice. The best use of my time in a CLE course — ever."

Amy Burgert,
Mayer Brown

"As with the other courses that I have taken with this CLE provider, I found the information contained in this course to be exceedingly relevant in my current practice areas."

Corey Thompson,
Attorney

"The course taught practical guidance and helpful reminders on effective lawyering, and did so in a surprisingly interesting and motivational way."

Lynne Lagarde,
Earl, Curley & Lagarde